Synth-Bank®, LLC
Press Release - For Immediate Publication

October 16, 2000

Synth-Bank® Releases Its "Introduction to XML" Video

Synth-Bank® has released its "Introduction to XML" educational video tape. The tape is a perfect starting point for anyone wishing to understand the business case for using XML technology. It provides a high-level briefing which covers: the basics of XML, the numerous problem areas that XML addresses, and how storing your intellectual property in XML will protect it from the inevitable hardware and software upgrades of the future.

"Introduction to XML" provides first-hand accounts of the hows and whys behind the design of the XML data format straight from its creators:

• Tim Bray (Co-editor, XML v. 1.0 Specification)
• C.M. Sperberg-McQueen (Co-editor, XML v. 1.0 Specification)
• Jean Paoli (Co-editor, XML v. 1.0 Specification)
• Charles Goldfarb (Inventor of SGML)
• Jon Bosak (Chairman of the W3C XML Coordination Group)

For executives, this briefing concisely explains XML technology with regard to how it adds value to a business and benefits both customers and vendors. The tape can also be used as a tool for enhancing communication between executives and programmers, enabling them to better understand how XML meets the needs of both sides.

This 79 minute presentation (VHS only) is available for $49.95 plus S&H from Amazon.com.

For more information, contact: 1 800 336-0466 or visit http://www.synthbank.com.

Synth-Bank® has over 17 years of experience in computer technology for data creation and electronic distribution covering a variety of top tier corporations & entertainment luminaries.

Bryan Bell, President and Founder of Synth-Bank®, LLC, is a pioneer in the convergence of the telecommunication and entertainment industries whose clientele has included Herbie Hancock, Carlos Santana, Neil Young and INXS. Bryan's early work in multi-vendor hardware music interfacing paved the way for the software standard known as MIDI. While Bryan was the Strategic Technologist for the Frank Russell Company from 1996-2000, he developed and implemented the Russell Publishing System, an XML-based software integration system used for the creation, management and publication of customized financial reports.

Notice: Synth-Bank® is the registered trademark of Bryan Bell. All other trade names and trademarks are the property of their respective owners.